Viral Beauty: The Most Popular Products and Trends of 2016
Some say 2016 was the year of the booty, but it was also the year for beauty. Viral trends, the rise of male beauty gurus, breakthrough products - did we mention Kylie Jenner's lip kits?? If nothing else, 2016 gave us a pretty killer year for beauty. Here are the products and trends we loved:
Two words: PAT. MCGRATH. With the release of her Metalmorphosis eyeshadow and Lust glitter lip kits, the longtime makeup artist gave the fashion world yet another reason to love her. The kits sold out almost instantly, but you can see their magic here.
Another breakout makeup mogul of 2016 was Kylie Jenner. The launch of Kylie Cosmetics literally broke the Internet - so many people ordered Kylie lip kits that her website crashed. At just 19, Kylie has a lot of time to build her makeup brand, and we're definitely looking forward to what she brings to 2017.
Contouring officially came to an end in 2016, making room for the new trend: strobing. Whether they used highlighting powder or a highlighter stick, makeup artists and celebrities definitely made 2016 the year of the glow.
Not only was 2016 all about highlighter, but it was all about having fun with it. The introduction of iridescent, rainbow highlighter drove social media crazy, and you can see why.
Going along with the colorful makeup trends, color correctors were a huge gain in 2016. Color correcting certainly began before this year, but they've been significantly improved. Whether you've got blemishes, splotchiness, under eye circles, or any possible skin tone problem, there's a color corrector for you.
Released 21 years after her death, the Selena collection from M.A.C. Cosmetics was an Internet sensation. The collection is sold out, but it is expected to be restocked in 2017.
This clear beauty blender was made so that not a bit of foundation was wasted, but that's not why it became so popular. Its similarity to clear bra cups gave rise to a new trend of people using them as a cheaper - but still as effective - form of the blender.
Face masks were also huge in 2016. Glam Glow masks were a hit on Instagram for their metallic qualities, and bubble masks became a sensation for their tingly - if not comedic - effects.
To clean all of the above beauty products off your brushes, the StylPro makes it easy. A Facebook favorite, the device spins the makeup right out of the brush and dries it in seconds.
